Customer-Focused CRM (#CX)

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CXRM Connecting Customer Experience

Oracle recently conducted research into the shopping needs and expectations of consumers worldwide in an effort to better understand the important of service to the retail experience. The full article can be found at the guardian.co.uk.

The main values the study found were;

  • Understanding the value of service
  • Meeting the modern service requirement
  • The store as a differentiator
  • Flexibility and agility of the supply chain
  • Connecting the customer experience

Improve Your Customers' Experience

CXRM helps you improve the experience your customers have with your business. Read more about the business benefits of using CXRM.


Published: 18-02-14 by Rob Lampard

customer experience, online shopping, small business